Designing UX for older adults helps us include an entire user base in our web and mobile products. Our latest UsabilityGeek post explores 6 tips for an all-inclusive UX design process
The last Internet frontier has fallen – senior citizens are getting on board with the latest digital technology designed for the younger generation. But despite the increase in tech-savvy older web users, we’re still excluding them from online experiences. According to the US Pew Internet research centre, a significant number of older adults say they need assistance when it comes to using new digital devices. 77% would need someone to help walk them through the process of setting up a new device, for instance.
UX designers are aware that different users have different needs, and are getting better at creating experiences that are more inclusive. But it seems that older generations are still unable to penetrate the Internet. In Justinmind’s most recent post for UsabilityGeek, we outline six UX design best practices that will enable you to create custom web design that makes it easier for senior techies to log on, sign up and subscribe.
User experience design for more accessible user interfaces
There are a number of small UI tweaks that will make a big difference to senior web users:
- Make your font larger so that users with visual impairment can see content more clearly
- Use color and contrast appropriately to highlight important aspects of your site or app
- Pick your words carefully – slang can alienate users intentionally
- Reduce the need to click unnecessarily and avoid small, inaccessible scrolling areas
- Use touchscreen – finger tapping tends to decline later than fine-grained motor controls needed to click the mouse
- Keep navigation simple by following memorable UI patterns
- User test everything!
- Use a prototyping tool, like Justinmind, to simulate your design and see how your users are interacting with it in real time
Additionally, get input from your user base throughout the design process. If a user group has trouble with your UI, chances are they could help you find a solution.
Find more tips and best practices in the original UsabilityGeek post.